The latest updates on information selling and running an online infoproduct business

If you make your visitors feel comfortable at your web site they are more likely to trust you and are therefore more likely to buy from you. So, make sure your web site includes your main business address. Your visitors may not trust you if you're using a P.O. Box. If you want to make them feel really comfortable, give them your phone and fax contact numbers as well as your email address. Then they will know they can get hold of you if they need help. If you have a really popular site, you could also add 'live help' systems, a support page and so on to help people feel at ease with your business. That way you'll gain trust and increase sales.